Apple AirTag (1 Pack)

With AirTag it's easy to never lose sight of your stuff. Hook one to the keys, put another in your backpack and go: here they appear in the Where is app, the same one you already use to locate your Apple devices and track down your friends and family.

Have you lost your wallet? No problem with AirTag. Open the new Objects panel of the Where is app and play the speaker integrated into the AirTag. Or you can simply say: "Hey Siri, find my wallet". If it's nearby, for example under the sofa or in the next room, just follow the sound to find it.

If the AirTag is nearby, the "Precise Position" function on your iPhone can guide you to the exact point where it is located.1 Thanks to Ultra Wideband technology you will see the direction to follow and the exact distance.

If you've left something somewhere far away, for example in the park or gym, you can still locate your AirTag using the Where's Network: it's made up of hundreds of millions of iPhones, iPads and Macs around the world, and it's a system designed to keep your privacy safe at all times.

How does it work?
Your AirTag sends a secure Bluetooth signal that can be detected by devices on the Where is nearest network. These devices send the location of the AirTag to iCloud: when you open the Where is app, you will see it on the map. The whole operation takes place anonymously and encrypted, to protect your privacy. And it's super-efficient too, so you don't have to worry about running out of battery or running out of data.

Lost Mode: All is not lost.
Just like on other Apple devices, you can also activate Lost Mode on AirTag. This way, if your AirTag is detected by a device on the network, you will be notified automatically. You can also choose to show your contact information when someone touches your AirTag with a smartphone equipped with NFC technology (the same one you use to pay with your phone).

Privacy comes standard.
Only you can see where your AirTag is, which does not store your data or your location history. Not only that: the devices that detect and transmit the position of your AirTag do it anonymously and encrypted. So even Apple doesn't know where your AirTag is or the identity of the devices that help you find it.

AirTag is designed to discourage unwanted tracking. If another person's AirTag ends up in your belongings by mistake, your iPhone notices that it is moving with you and alerts you. After a while, if you haven't found it yet, the AirTag will start ringing to be heard.

What if you are with someone who has an AirTag with them? Or maybe on a train with a lot of people who have one? No problem: these alerts are activated only when the AirTag moves away from the person it belongs to.